Client: Catcube
Period: December 2014

PR campaign for cat houses

gitzwart was in charge of the PR campaign for Catcube’s limited edition design houses for cats. The houses were designed by famous Belgian illustrators such as Eva Mouton and sold for the Felix Project, a sterilisation project for stray cats.

The campaign resulted in a revenue for the good cause and in extensive international press attention such as in Living Magazine Brazil, Elle Decor India and Elle Belgium.